Has Disney World Changed?

Recently my wife Stephanie was able to take our son Paul to Disney World for his third birthday. It was a grand time with her parents and aunt there too. Expenses were reduced since Steph’s family lives just an hour away from the park and with a four-day pass, my son was able to enjoy Disney saturation. Although I wasn’t able to make the trip, I enjoyed a stream of photos Steph sent back to me as well as a good bit of video from the trip once the trip was over. I hated to miss the trip and after seeing the pictures and video, I wished even more I could have been there.

Aside from wishing I could have gone, seeing the video was interesting to me for a number of reasons. Since long before our son was born, we had heard from a number of friends how Disney World had really changed from when we were kids: how it had become too commercial. The videos were my first glimpse into that world since my own childhood, or at least an unfiltered view that wasn’t presented to me through the media to accompany marketing or a story (with an agenda) of some sort. The video Steph brought home was about Paul, not Disney World.

Paul with Buzz Lightyear

Based on the small volume of memory I have about my own childhood experience at Disney World, the park seemed to be less of a fantasy or dream world, and more of an amusement park. I don’t know that it appeared any more or less commercial though, just bigger. Watching Paul, it was absolutely a magic kingdom for him–the Magic Kingdom–and nothing less. He didn’t see actors in suits, he saw Mickey Mouse, Woody, Buzz Lightyear, and any number of other characters who were very real. Steph and Paul went to the park several times and each time for my son was just as exciting as the first, seeing many of the same, and several new characters each visit. His birthday is now weeks behind us, we’re all back together again in Germany, and we know without a doubt Paul’s experience remains fresh; we know he even dreams about his time at Disney World and wakes up telling us stories and asking questions about where various characters are or what they’re doing today.

So is Disney, or specifically Disney World, more commercial? Probably. The machine that is The Walt Disney Company seems to be much bigger now than ever. Or more valuable in terms of its financial worth. I don’t have numbers to back this; it’s my perception. The scale/scope of the company and all it does just seems huge compared to what it’s been through past decades–theme parks globally, movie/film interests, comic/graphic novel interests, gobs of merchandise, etc. But I have to ask, so what?

Watching my son, and living a bit of my own youth through his eyes so many years later, I’m not convinced that anything has really changed from the perspective of a child. He saw nothing commercial; he was in a real, living dream. When he watches some of Disney’s movies, he sees other glimpses of a magic world and isn’t concerned or distracted by the things that aren’t in the realm of the possible. It’s all about his young, fresh and very active imagination. Anything is possible!

I’ve learned that whatever I think of Walt Disney Company today, what I see is through my adult eyes. My son, with a full three years under his belt, doesn’t see the machine behind the magic in the Kingdom. His experience now was mine so many decades ago. If I find I do or don’t like the way Disney conducts the business behind the magic, that’s for me to deal with. But I am convinced when the fruit of Disney’s efforts bubble up in the world of kids today, at least at Disney World in Florida, they can proudly declare success. Disney has preserved a world where kids can come and get lost in the magic, with none of the worries or distractions that too often burden us as dads; they don’t see the machine behind the magic. As a result of not being able to go this time and how much shear fun my Paul had, Stephanie and I are planning to take him back next year for his fourth birthday. It’ll be a long, expensive, and somewhat complicated trip for us, but that’s how it goes–we’re the adults. For my son though, it’s simply a return to the Magic Kingdom. I can’t wait!

It’s great to be a Dad!

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J.P. is an Air Force officer and the son of a retired Air Force officer. One of his grandfathers was a career military officer and the other was a salesman. He is the oldest of five children, growing up with two younger sisters and seeing two more sisters added to the family later in life. J.P. joined the ranks of fatherhood at the age of 42, almost 21 years into his own career.
  • http://twitter.com/printedproof Christian Collard

    Nice post J.P.

    We are taking our 3 kids to Disney in the fall. It will be the first time for all of us. I wont know how the park has changed since I had never had the opportunity as a child. However, I have heard both arguments… its the most magical place in the world and its the most commercial place in the world.

    The truth is, everything has changed since we were young. Commerical is now a way of life, we need to learn to embrace it. My kids look forward to meeting all the charactors they see on TV. I cant wait to see their faces when they see theirs.

    Christian

    • http://web.me.com/jp.harvey JP

      Thanks Christian! I’ll be curious how the park looks to you, and how you think it looked through your kids eyes…

  • http://www.benspark.com BenSpark

    Nice post. We are taking our daughter in September for her 3rd trip. She'll be three in October. She is a fan of the movies and she tells me often that we will see the Princesses soon. I always ask her when and she says Friday. We haven't told her that we are taking her either, I want to keep it a complete surprise but I know my wife can't hold out that long.

    • http://web.me.com/jp.harvey JP

      Best of luck keeping the secret, Ben. Our son also loves the movies, didn’t know he was going, and couldn’t believe he was seeing the characters for real! I wish I could have been there for his first trip, but the plan is for Steph and I to take him again next year. (I can’t wait!) As startupcfo mentioned too, it’s truly magical.

  • http://startupcfo.ca startupcfo

    We took our kids in April. 2nd time there. They absolutely loved it. Have to agree, in their eyes it is truly magical. And thats why we go.

  • http://glitchnyc.com ericskiff

    Thinking of the days when Disney was a broadcast channel (long before cable), Mickey Mouse Club was a hit, and everyone was steeped in it, I think disney might have been even more commercial back then. Mickey was a beloved household name, and Disneyland was essentially an amusement park with branding.

    For better or worse, Disney is fantastic at building experiences for kids, from characters they connect to, to stuffed animal versions of them they can drag around. It's hard to fault them for being good at what they do, especially when I've loved so many of their movies myself.

  • http://twitter.com/GHollingsworth Greg Hollingsworth

    Having been to Disney World more than a dozen times since 1992, I have seen it go through a significant number of changes, but one thing you can be certain of, it has not grown any more commercial.

    From my first trip at the age of 4 in the early 80's to my most recent trip (last October) the only thing that has really changed about Disney World are the number of things to do and my perception of what it represents. Disney World has never been anything more than a commercial venture, they had just as many toys when I was 4 as they do now, but the experience is completely different as an adult than as a child, and even moreso as a parent.

    My parents (my mother especially) is a Disney freak, she loves it all. When I was 12 (1992) my parents joined the Disney Vacation Club, at the time it was a new way to spread the cost of a disney vacation out over a year (or two). What it became was a yearly pilgrimage to Orlando that by the time I was 18 was becoming kind of tiresome.

    My last three trips have been as a parent, and they have probably been the best trips I've ever made. Disney World for adults is a giant, expensive amusement park. For kids it is a dream/fantasy world, where “their dreams can come true”. Sure, those dreams are granted by the ring of a cash register as opposed to the wave of a wand, but kids don't care.

    One thing I would recommend, for those of you not fortunate enough to have nearby relatives. Stay on the resort, the free transportation can be worth the extra upfront money alone, and at this point, either get the dining plan or make reservations at whatever on-property restaurants you want to eat at months (yes I said months) in advance.

  • Cepfireman

    The Disney commercial anything is possible is very offensive.
    Imagine if it was white people talking about all the achievements that the whites have made.

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